INTEL | 13th DIMENSION
PSYOP, 2022
CONCEPT ART | SEQUENCE DESIGN | LOOK DEVELOPMENT
This project was produced in collaboration with Psyop as part of a film introducing Intel’s 13th generation processors. The concept centered on presenting the technology through a synthetic internal world that frames computational capability as a navigable environment.
The contribution focused on concept art and sequence design for the world inside the processor. This internal space was conceived as a dimensional construct at microscopic scale, where computational data flow and system architecture could be expressed spatially. The sequence was designed to define how viewers would transition into this space, establishing a sense of progression and orientation as the environment unfolds.
into the 13th dimension
A primary focus of the work was the development of an introductory sequence that guides the viewer into the internal structure of the chip. This transition was designed to move from recognizable scale into a compressed, algorithmic landscape, culminating in the arrival at the “13th dimension.” Within this space, the processor is represented as a dense virtual structure populated by content blocks and active computation.
The sequence was designed to balance experiential movement with informational clarity. The goal was not to literalize technical processes, but to construct a visual framework capable of suggesting complexity and scale through spatial organization and motion.
NETWORK LOOK DEVELOPMENT
To create the intro sequence, we began by deconstructing the scene into its essential components, with one crucial element being the structure that would house the content blocks and computation tasks. Through an iterative process, we explored numerous possibilities, ultimately arriving at the solution that is showcased in the final sequence.
CONTENT BLOCKS
The final phase of exploration focused on the visualization of content within the network structure. Building from Intel’s established language of glass-like cubes, the work expanded this vocabulary into a more complex system of refractive blocks. These elements were designed to function simultaneously as containers for information and as indicators of processing throughput. The content blocks were integrated into the larger structural system, reinforcing the idea of computation as a spatial and dynamic process.
